Efficiently Enter the Chinese Market via Cross Border eCommerce
Start online selling just in a few weeks with affordable investment
Digiant Offers the Best-fit Chinese CBEC Solutions
Digiant has supported scores of brands establish and improve their CBEC across a variety of sectors such as Food and Beverage, Cosmetics & Person Care, Fashion, Pet Product, Kid and Mother product. With more than 14 years of experience in digital marketing and eCommerce
Challenges for Brand to Enter Chinese Market
- No direct access or research about Chinese Market, no Go-to-market strategy to enter
- No professional/dedicated team to develop Chinese market
- Invested a fortune to join trade exhibitions, but couldn’t find reliable distributor for China
- No Chinese information of brand or product available for potential distributor or consumer
- No brand existence or brand education in Chinese market
- General Trade requires a lot of time and budget to prepare product registration/filing and Chinese Label
- Lack of fast track for overseas brand to try out the CN markets and be ready for more comprehensive entry
- Client/Consumer can’t efficiently communicate with brand to buy products or make the deal
- No sustainable plan to grow business in China
CHALLENGES TO OPERATION THE CHINESE CBEC
Key challenges for Cross Border eCommerce Operation is meeting customer expectations.
What follows are the major factors inhibiting a consumer from making cross-border purchases:
- Client habit/loyalty inhibitors
- Supply chain inhibitors
- Payment inhibitors
- Operation inhibitors
6 Pillar Approach to Chinese CBEC
Based on the practiced 6 pillar of CBEC solution, Digiant offers the best-fit one-stop CBEC solution to support scores of brands establish and improve their CBEC across a variety of sectors, and accelerate both sales to consumers and B2B exporting to China
- WeChat Store
- Tmall Global
- JD Worldwide
- RED
- Kaola.com
- Genuine Products
- Competitive Price
- Active Promotions
- Reputation & Variety
- Plan minimum investment
- Start sales activity only in a few weeks
- Test Market and Optimize Strategy to Enter Comprehensively
- Brand Localization
- Social Marketing
- Search Marketing
- Online Advertising
- Integrated Marketing Communication
- Influencer Marketing to Target User
- Bonded Warehouse Mode
- Direct Shipping Mode – Small Parcels
- Custom Clearance
- CBEC Policy
- The Chinese eCommerce Law
- Prepare product story telling contents in Chinese
- Local operation and Customer Service Team
- Follow required Rules and Regulations according to Ecommerce Law and Platforms
Digiant Offers the Best-fit Chinese CBEC Solutions to Support You Efficiently Entering the Chinese Market
By opening WeChat and CBEC platform stores at different phases to promote high quality products, can accelerate both sales to consumers and B2B exporting to China. Followings are achievable & measurable goals we set for each phase.
Starter
- WeChat Miniprogram CBEC Store
- WeChat Official Account
- Weibo Official Account
- Chinese Website Localization
- Baidu Product Management
- Video Marketing
Pro
- RED Store and RED influencer Marketing
- Open 1 flagship store on one of main CBEC platforms (Tmall global, JD Worldwide, Kaola)
- Search Marketing on Baidu
- Enter certain new retail channels
- KOL Marketing
Advanced
- Open stores on all 3 main CBEC Platforms and expand stores for particular growing brands
- Enter offline retail stores
- More aggressive marketing
- Open online B2C&B2B eCommerce website or APP
Proudly serving brands like yours
